imagina group
2012
Llevant UE
Campaña Abonos Llevant UE
Football season ticket campaign
Levante UD's 2012/13 season ticket campaign titled "Algo va al revés en el Ciutat de València".
The marketing strategy highlights significant discounts and includes access to all competitions the club participates in, such as La Liga, Copa del Rey, and the Europa League.
The campaign emphasizes affordability, aiming to attract more fans despite the team's successful previous season.
We also introduced a microsite featuring a mini-game to engage supporters. Promotional efforts extend to external campaigns in commercial centers and online options for obtaining season tickets.
More info at: mundolevanteud.com